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New York – October 28, 2014 – Criteo (NASDAQ: CRTO), the performance advertising technology company, today announced the global availability of its cross-device advertising solution, which enables a single view of consumers’ shopping behavior across all devices to deliver precise, personalized ads with accuracy and scale. With its new cross-device capability, Criteo is empowering advertisers to engage consumers with personalized ads across any screen and device.
Criteo (NASDAQ: CRTO), the performance advertising technology company, today revealed its Travel Flash Report that highlights the increased use of mobile devices in consumer travel planning and purchasing worldwide. This report provides insight on both the share and value of bookings generated from mobile devices for travel websites, including airlines, hotels, car rentals, cruises and apartments, and the impact this has on marketers’ advertising campaigns.
The new Criteo Engine shatters previous performance benchmarks by enabling Criteo to decide whether to buy each ad impression based on the likelihood that a user will both click on an ad and then purchase on the advertiser’s site.
Ms. Buckley brings more than 20 years of experience in digital and linear advertising sales and marketing to Criteo where she will be responsible for driving continued business growth in the United States.
As consumers continue to transition to tablets and smartphones like the iPad and iPhone, Criteo helps marketers deliver more sales through personalized mobile ads in both browsers and apps.
Today several of the leading mobile technology companies led by Criteo (NASDAQ: CRTO), TapCommerce and ActionX, announced a major step for the mobile app economy: a specification and best practices guide to support deeplinking within mobile applications.
New York – February 20, 2014 – Criteo (NASDAQ: CRTO), a leading global technology company that specializes in digital performance advertising, today announced it has acquired Tedemis, a leading provider of real-time opt-in personalized email...
NEW YORK, Feb. 11, 2014 (GLOBE NEWSWIRE) -- Criteo S.A. (Nasdaq:CRTO), a global leader in digital performance advertising, today announced its financial results for the fourth quarter and fiscal year ended December 31, 2013. Revenue in the fourth...