Go inside the mind of the online shopper with this detailed analysis of consumer browsing and buying behavior based on an in-depth survey.
With ecommerce growing at five times the rate of offline retail in 2016 Q1 alone, it’s never been more crucial for retailers to have as much information as possible about consumers and how they shop different product categories online.
This report uses cross-site browsing and transaction data from the Criteo retailer network — which tracks more than 90 billion product searches and $125 billion in online transactions annually — as well as survey insights from 600 active online shoppers to give retailers an exceptionally detailed picture of online shopping behavior, from initial searches and casual browsing to checkout and return visits.
In this report, you will learn: