The Drum's series on real-time advertising continues with a look at the perceived complexity of the programmatic buying space. As technology advances to increase real-time advertising opportunities, The Drum catches up with a cross-section of...
Cisco Nexus helps Criteo deal with big data and optimizes Hadoop Analytics as foundation for worldwide growth Criteo has built a global business by predicting what ads consumers might like to see and click through. The ability to target...