MeUndies has tripled return on ad spend since partnering with Criteo on a mid- and lower-funnel performance marketing campaign.

Challenge

MeUndies wanted to create a powerful full-funnel performance marketing campaign to efficiently convert more of its top funnel leads.

Solution

Criteo helped MeUndies get up and running quickly on mid- and lower-funnel campaigns and provided a dedicated account strategist to help them maximize their campaigns.

Outcome

• Resulted in 300% increase in return on ad spend
• A 32% uplift in average order value
• Cost of sale decreased by 67%
• Customer acquisition cost has dropped by 62%